Twitter 101: What is the Ideal Tweet Length?
By Jennifer Henderson Twitter has been in the news a lot lately after announcing its plans to become a publicly traded company. An article from CNN states that, “A billion messages are sent on Twitter every 2½ days. That's three for every man, woman and child in the United States.” Wow, that’s a lot of Tweets! The number of Tweets may be increasing because people are learning that, from a marketing standpoint, it’s better to Tweet more often than less. As we discussed in a previous post, Tweeting two to five times per day seems to be the ideal way to get your brand noticed. But, what about Tweet length? How long should your messages be? Twitter caps Tweets off at 140 characters, but social media experts say that is not…