Grammatical Errors in Social Media
By Jennifer Henderson The other day I found a typo when reading my News Feed on Facebook. An employee at my favorite botanical garden posted, “We’ll that was interesting!” in reference to an event hosted at the garden. The post caught my eye because the error was so obvious. Unfortunately, I don’t remember what else was written about the event. The one little misplaced apostrophe stole my attention. In the era of Twitter, texting, and autocorrect, it is easy to make a mistake. But, this one typo made me wonder: What happens, for example, when a “Well” accidentally turns into a “We’ll”? Are spelling, punctuation, and grammatical errors damaging to social media marketing efforts? And, how can businesses avoid such missteps? Are Typos and Grammatical Errors Damaging? Good writing takes time. But time…